Maximum Marks: 100 Semester Examination: 70 Internal Assessment: 30 Contents: UNIT–I: International Marketing: Meaning, Nature and Importance; International MarketingOrientation: E.P.R.G. – Approach: An overview of the International Marketing ManagementProcess; …
Concept and definition of advertisement – Social, Economic and Legal Implications of Advertisements – setting advertisement objectives – Ad. Agencies – selection and remuneration – advertisement campaign.
Maximum Marks: 100 Semester Examination: 70 Internal Assessment: 30 Contents: UNIT–I: Consumer behavior: Scope, importance and interdisciplinary nature. Marketing concept,societal marketing concept, social responsibility and ethics in marketing. The …
Maximum Marks: 100 Semester Examination: 70 Internal Assessment: 30 Contents: UNIT–I: Contract Act, 1872: definition, concept of contract, valid contract and its essential elements, criteria for classification for contract, quasi …
UNIT I :Nature, Scope, Significance and process of Strategic Management; Business Strategy; Different forms of strategy; strategy and tactics; Competitive advantages as focal point of strategy; strategic Intent; Dimensions of Strategic …
Group Members : Taha Wani Abid Reyaz Shah Muniza Kanth Fiza Mufti Mohammad Shahid Naveed Ahmad Dar Date : Aug, 2011 Download PPT: {filelink=32} Note : To download this …
Group Members : Saqib Qureshi Shoiab Mehraj Ikra parvez Zoya Malik Mohsin Nasti Owais Ahmad Date : Aug, 2011 Download PPT: {filelink=34}
Author : Prof. Shabir Ahmad Bhat Date : July, 2011 Download PPT: {filelink=31} Note : To download this file, you need to be registered with TBS.CellCry.Com.
Author : Caqib Qureshi Date : August, 2011 Contents: Crucibles of Leadership Conflict Management Barney Kohl Drinking up the pay check He Said, She Said P&G The Middle Managers …
Author : Prof. Shabir Ahmad Bhat Date : July, 2008 Download PPT: {filelink=29} Note : To download this file, you need to be registered with TBS.CellCry.Com.
